Bryght founder Luba was the first to introduce intimate skin lightening (also known as anal bleach) as a professional service to the beauty industry over a decade ago. Everyone called her crazy, but she was unapologetic and bold showing that having a conversation about anal and vaginal lightening was what the customer wanted. Today Bryght is not just a skin brightening line, it’s a culture. Bryght addresses not only intimate lighting but self-harm scars, acne marks, hormonal discoloration, sun damage and more. Mission: to create a world in beauty that collaborates and doesn’t compete.
